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  • ATS

    ATS branding to align to new
    brand and candidate comms 

WORK /
ATS branding and config

Many companies buy an ATS systems without realising the importance of configuring the layout - this is critical not only to optimise your brand but also to deliver the best candidate experience. Regus did - so they asked us to work directly with their ATS partners to do this.

What

Regus were implementing a new ATS – an 'off the shelf’ product with little configuration – we needed to align the look and feel, layout and comms with their newly created recruitment brand.

Why

It would be a real shame to invest in a new recruitment brand, new careers website – if at the critical point of application candidates dropped out of the recruitment process due to confusion – as the new system looked and sounded nothing like the initial attraction.

How

Using the basic ATS layout – we populated the application pages with images to look like the new careers pages and used language that felt human – not system generated. We tried to deliver a consistent experience to the candidate from careers site to ATS.  We also wrote and configured (within the ATS) all the candidate comms – mainly emails notifications - making sure they looked and felt human and were easy to follow.

Delivered

  • Employer branding
  • Advertising toolkits
  • Careers website
  • Mobile
  • CMS Solution and hosting
  • Photography
  • ATS config

Related

  • Regus Careers site
  • Advertising toolkit
  • Recruitment brand
  • NCR

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News & stuff from Peters-Fox